Latino iConnect, the first Digital Marketing Conference for Small Business owners in Atlanta
Latino iConnect is a digital marketing conference and technology event for small business owners, entrepreneurs and marketing professionals interested in learning the latest Internet marketing trends and best practices that can help them to make the most of their time and resources to unleash the power of Internet marketing tools to take the company’s marketing efforts to new heights. Latino iConnect is also an event that fosters entrepreneurship, provide valuable business resources, promote business networking and collaboration.
Arrive early and join us for a morning networking before the conference starts. We will have a pleasant surprise for this who arrive on time and are sitting by 9am ON THE DOT
Listen to a panel of experts in Branding.
The social world has shattered the idea of a brand as something that can be controlled. Technology and social media have forever changed relationships between customers, companies and their brands. This panel session explores branding in the digital age, including how to influence brand perceptions and inspire passionate advocacy for your brand. Learn who really owns your brand, how letting go creates value and why liberated brands succeed.
PINTEREST is the combination of Pin and Interest, it is an ally to attract traffic to your Website, in business is used to publicize products and generate sales, as it is a tool to share visual content. In this workshop you will learn how to maximize the use of Pinterest and its functions, fostering your creativity with original content and learning to interact with users.
INSTAGRAM. An image speaks more than a thousand words. Instagram every day attracts more users with their filters that convert a simple photo into a professional. Learn more about the uses that this tool has for your business. Learn creative techniques to transport users through photos and videos to the heart of your company. We recommend that for this workshop you download to your mobile phone the following applications: Legend, Hyperlapse and Boomerang. We also encourage you to bring a product you want to photograph.
Blogs reach millions of readers every day and often significantly influence their readers. To be an excellent “blogger” you have to learn to find a cause to which you can put energy and creativity to write articles that reach the heart of your client. Your blog may be integrated into your website or even just your social media. Add the most important ingredient – content. In this workshop you will learn to identify the myths that prevent you from writing and trigger the creativity.
Connect with more than 200 entrepreneurs and learn the best digital marketing techniques
- Lunch will be provided
Social networks give us different tools to attract users and turn them into followers, one of them is Facebook which presents us with its new service “Facebook Live” an innovative, creative and practical way to connect with your audience through live videos transmitted instantly and then posted on your wall. Learn to maximize this service and incorporate it as a strategy for the correct management of your social networks.
You have a great product or service, now what?
Developing marketing ideas for small businesses requires a nice mix of logical, business minded thinking as well as a good deal of creative thinking. Once you have a good understanding of some of the business concepts, you’ll be able to apply your best creative efforts toward developing some creative marketing ideas for your craft business.
In this workshop you will immerse yourself in the essence of marketing and learn how to analyze and execute in order to retain potential customers.
Learn how you can be successful in today’s business environment. This conference will empower you to not only take home powerful tools, but also to implement strategies that ultimately make of you a winner.
Participa en nuestros sorteos y firma de libros al final del evento
Margarita is the owner of Social Margarita 360° Marketing, a bilingual full service advertising agency offering basic media buying and creative services with an emphasis on data driven strategy.
Margarita began her media career at University of California at Berkeley. Upon graduation, Margarita was offered an opportunity to work in film alongside Christy Haubegger, founder of Latina Magazine. It was on the set of Spanglish, that she discovered the magic of marrying the creative process with marketing data and insights.
Daniel is a prominent young Entrepreneur from the Atlanta area. Through his new company Quickly Media offers media services for all types of businesses.
Despite his young age, Daniel stands out for his knowledge in Branding. Daniel is currently attending Kennesaw State University and is studying marketing.
Mario is a Creative Director with over ten years of experience transforming businesses through corporate branding and marketing.
He is the founder, CEO and creative director of Mazdi Design Innovation, an advertising and design agency focused on creating, launching and delivering innovative marketing solutions that positively impact their clients’ business. Mazdi specializes in Brand construction and marketing strategies with original and innovative proposals that break through the clutter of today’s media climate.
Maria Paula is an expert in Branding and Marketing. In middle school, she taught herself Photoshop and HTML in order to build fictitious advertising campaigns for brands such as Nike and Starbucks, this is when her passion for Marketing began.
Maria Paula graduated from GA State University with two bachelor degrees in Marketing and International Business. While in school, she interned in her home country Colombia as a Sports Marketing Lead for INDER. After graduation, she helped build the Startup SuCasa/YourCasa and is currently their Marketing Director.
Africa is a dynamic speaker, host and spokesmodel, with distinctive style and quick wit, Africa Miranda won the hearts of many across the US, and around the globe, as the breakout star of Bravo TV’s “The New Atlanta.”
Africa is also a rising star in the tech and live streaming world, recently a Shorty Award Finalist for “Periscoper of the Year.” She served as host of the inaugural Periscope Summit, as a keynote speaker at Summit Live, and is a regular podcast guest and panelist for various entertainment and tech platforms Africa can now add “beautypreneur” to her list of growing accomplishments. Her newly launched beauty and lifestyle brand beauty by Africa Miranda, marries her love of travel and her extensive beauty industry experience.
Nikka was born in Colombia. She has been traveling since she was three weeks old, moving every two years from Colombia, to Australia, to Singapore and so on. Nikka has also studied film, voice, and dance all over the world.
Her project My Closet etc. was born out of a time of uncertainty, when Nikka was unsure about her career in the arts and was feeling pulled into the business of fashion. @My Closet etc. has grown from a small idea into a thriving brand. With a strong customer base and the consistency of beautiful clothing, it has become something Nikka is passionate about and is honored to own.
Ash is a marketing strategy expert with nearly ten years of experience in digital and traditional marketing. In 2016, Ash co-founded the Atlanta Social Club (ASC), which is a private membership and event-based club for women in Atlanta. Since its launch, ASC has grown to nearly 3,000 members, been featured in local and national media outlets, and reached more than 150,000 people through marketing efforts.
Ash is also the Editor-in-Chief of REVEAL, a digital magazine written and produced by ASC membership.
Sucheta is an award-winning food and travel writer, author, cooking instructor and philanthropist. She founded Go Eat Give as a blog in 2011, through which she wanted to educated readers about sustainable and volunteer traveling, learning about authentic cuisines, and engaging with locals. Sucheta is author of a series of children’s illustrative books on travel called Beato Goes To. The stories are meant to inspire young readers to learn about different countries and cultures, as well as develop their own wanderlust.
Sucheta was named 40 Under 40 best and the brightest by Georgia Trend magazine in 2016, one of the five most influential bloggers on culture in the world by the Foundation of Florence, Italy in 2012.
Emmelie is a serial entrepreneur who turned her layoff into her legacy. Whether it's group coaching, her app Everypreneur.io, or through her health and wellness team, she has one goal: building dreams into businesses.
Her marketing insights have been featured in Black Enterprise, The Miami Herald, The Huffington Post, PR Daily, and Forbes named her site one of the top career websites just a year after launching. When she isn’t helping startups scale, she’s blogging on her site emmeliedelacruz.com which reaches over 15,000 women each month.
Isaac Mendoza is Senior Producer and Editor at brillarmedia , which he co-founded in 2015 with his wife and brother. Moving to the United States at 9 years old, Isaac attended collage at leeuniversity , studying Digital Media.
He worked 8 years in Atlanta talk radio, taking a popular morning host all the way to the GabbyAwards, winning an Award for Best Locally Produced Program.
Isaac is an expert in #livestream, video and audio production and editing.
President of Hispanic Chamber of E-Commerce
President of Emprendedores Latinos USA
Events Director, Emprendedores Latinos USA
Vice President of Latino Entrepreneurs USA
Vice President, Program Manager – Enterprise Digital and Payments – Websites of Suntrust Bank
Event Coordinator, Latino iConnect of Emprendedores Latinos USA
Maricelly Ospina, Director